Jamming: Art and Discipline of Managing Creativity

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Jamming training workshop with DVD, featuring John Kao (Harvard & Stanford lecturer and author) demolishes the myth that creativity cannot be fostered within the corporate environment. We see how high performance companies have learned the lessons of creativity to leap ahead of obsolete competitors.

In this film featuring, IDEO, SENCO and Coca Cola, Kao compares the creative process to jamming in jazz. Just as muscians improvise in a "jam session" a group of business people can take an idea, brainstorm and produce an entirely new set of possibilities.

What value does your company put on creativity? It's not just media and high- tech companies that have to invest in the creative minds of their employees: every organization must make creativity a top priority in order to last beyond the next reporting period.

Key Training Points:

Challenging Perspectives
Cultivating Creativity

This film shows actual brainstorming sessions- a perfect how to for teams new to the creative idea producing sessions, problem solving flush out sessions and more. Training film length is 25 minutes.

Dubbed "Mr. Creativity" and "a serial innovator" by The Economist , Dr. John Kao describes his job description as "instigator of new things." He is considered a leading authority on the subjects of innovation, organizational transformation, and digital media. He is author of the best-selling Jamming: The Art and Discipline of Business Creativity, a BusinessWeek best-seller that has been published in a dozen languages, and Innovation Nation , published in October, 2007.
By training, Dr. Kao has a BA from Yale College, an MD from Yale Medical School, and an MBA from Harvard Business School. He taught at HBS from 1982-96, where he specialized in innovation and entrepreneurship. He has also held faculty appointments at the MIT Media Lab, Yale College, and the US Naval Postgraduate School.

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